Posts Tagged ‘journalism’
Live blog: Innovation at a hyperlocal with Joseph Stashko and Andy Halls
Joseph Stashko and Andy Halls were inspired by Josh Halliday‘s work with the SR2 hyperlocal blog when they started off with a blog called My Preston, and then took over Blog Preston from Ed Walker.
They started out with the general election, live blogging, and got a great deal of acclaim. They then took the blog on.
They reached 10,000 visits a month, were making money from advertising and started experimenting.
Joseph explains how they covered an English Defence League protest which ended up being linked to by numerous news sites, followed the police and reached the EDL’s red list.
They focused on live reporting and Twitter.
Ed started off with a token Facebook page. It has a lot of conversation on it. Lots of people tweet and reshare our stuff.
We knew what looks best on a website and how video works. It’s not like television. It’s a very simple idea. Its local beat reporting but online, giving it a few bells and whistles to make it look good.
Joseph starts to explain Foursquare. “It sounds a bit lame”.
I started up a Blog Preston page on Foursquare with all our restaurant reviews on it. It didn’t need extra work on our behalf.
It was a great way to bring content elsewhere. There are so many free tools, Soundcloud, Storify, Audioboo:
We try to find ways to use these tools rather than just for their own sake.
Andy was told off for tweeting from a council meeting.
All these councillors were saying ‘what you doing, what you doing’? Because of this hyperlocal bloggers have more rights.
They weren’t allowed to sit in the normal press area.
Carrying out readers’ surveys they found people really like the live coverage. They are also able to cover councils because they’re students they can go to meetings at noon.
They have had issues with the name Blog Preston because of the ‘blog’. Wikipedia moderators said they couldn’t be listed as local media, but people from the area came to their defence and said ‘we like Blog Preston’ we read it more than the local paper.
They hold workshops for people interested in getting their stories out into the world. It’s a funded year-long project.
Adam Oxford asks about readers surveys.
We know our readers are aged 30-40 and find us on Google.
Andy : We may be considered digital natives, but we look at what people are looking for. If it’s organic from search engines, or via Twitter and Facebook. We have more followers than the local paper. The click through rate on Facebook is really good.
We’re almost running the Facebook page as a page in itself. We host the local photography club’s pictures. We add the police blog, Preston North End etc. Bring people from around the area in.
We ask where does the reader get where they want to go? You may not get the traffic but you’ll get a loyal reader. They’ll see us as a good source.
We want to be a local news hub.
Joseph is looking at Data journalism. Finding data from numerous sources, police, council etc. and putting it out in the world for people to look at.
Joseph: Money is difficult. Big example is Lichfield Blog. They get a lot of traffic and have more resources. We have the luxury of being students. The advertising model doesn’t reap many rewards.
People say I should charge for social media advice, but that would make me feel dead inside.
Andy: When we introduced advertising we lost our pictures on the top.
Joseph: University praise us, and we know they could do a great job with a huge legal department of law students, a marketing department and lots of journalism students.
Andy: There are all these journalism students who could be going out to do their best. If you take 10 per cent that could be a bigger staff than many newspapers.
Now Andy has left Joseph to run it on his own.
Andy: Even though we get kudos from it and a CV boost, there are 300 journalists [at the university] who aren’t interested.
Joseph: There are only so many Friends repeats I can watch and the Apprentice has finished, so I do Blog Preston. We do more interesting things. Our classes are not innovative, it’s based on newsrooms from 20 years ago. You need to learn this but at least we’re experimenting a bit.
Kirk Ward asks about battling with the big business machine where you need to battle to get interest in new innovative tools.
You have to have someone who is interested. There are students not interested, just as local papers have someone to do it.
Andy: We’re not strung by having to make money and build an audience. We just enjoy it.
Joseph: Linking is really important. It’s a pay off, do you sacrifice traffic for engagement and loyalty, or do you see the long game and see yourself as a trusted source.
Kirk: You’re a web brand.
Joseph: Yes it doesn’t matter where they end up, but they come to you first.
Andy: Branding is important. I like to think we have achieved that with Blog Preston. A local visitor is as valuable as someone who reads 10 stories.
Greg Hadfield: Do other people at the university show interest in journalism? You’re at the heart of an institution paying £3,000 why not take it over? Use the student body as a resource, you can get between the institution and the audience.
Joseph: Yes, we’re syphoned off, The journalism department is separate. We’re cut off from the programmers and artists. I have to work hard to find them, it’s ridiculous. Some are in different buildings, but there’s no cross departmental contact.
It would be brilliant if a computer science lecturer would come in and teach us HTML.
You don’t need to do a journalism course to be a journalist. Other universities without courses have newspapers. We have a student body of 300 journalists who don’t seem interested in doing what we’re doing.
Andy: Look at student newspapers at Oxford and Cambridge, they have people from all courses writing for the papers. We ran the uni newspaper but it was all journalism students. But again it was the same seven of us doing the same thing.
Joseph: There are cross overs for every university subject. You get journalism students on a cookie cutter, all taught the same thing.
Making their way in journalism – the @wannabehacks #bfong
Brighton Future of News Group April meeting with Ben Whitelaw and Alice Vincent, the student and the maverick at Wannabe Hacks.
Ben: “It’s coming to events like this you realise you’ve done something different.”
It started with five lads from Birmingham University who all wanted to work in journalism. They looked around for courses and sought advice. It was difficult to find a single view. Many older journalists had a different route into journalism.
Three guys had places at City University, and one had an internship and the other was freelancing.
They decided to start up a website. Looked into court reporting. Great advice from people including Paul Bradshaw and thought it would be good to write up stories and sell them via the website.
“It was too much hard work to sit in court without shorthand or media law.”
Got the Mad Men style images from a friend, and sought advice on how to make the website work. Martin Belam of the Guardian said not to worry about the way it looked but go for it.
In the week the trio started at City they had a feature in The Guardian and had 1,000 impressions on their two-year-old blog.
Ned, the detective, had to drop out, but they were joined by Alice, who was working in New York.
“It’s been a fast eight months”, Ben said.
Alice Vincent, the Maverick, “I checked them out and thought it was interesting.”
She got in touch with Matt, the Freelancer, and asked him how he managed while fresh out of uni. Asked to be a guest writer from New York as she was off.
The first post Alice wrote was about working at NYLon.
“It blew my mind, after several work experience placements in London, once working with Lady Gaga’s stylist.”
Alice was able to write a review of a novel and really get on with it.
She was called in to join the hacks, “It’s kept me sane, even though I’ve been employed for three weeks.”
Worked in a shop for a while, but writing for an online publication kept her sane.
“We get a daily thread of emails. It’s really nice to feel part of a community.”
“I’m always amazed by the amount of people who Tweet us about stuff.”
“It’s great to hear from other journalists who don’t know what they’re doing but, don’t know shorthand, we’re all in the same situation.”
Alice has been working at Wired.co.uk for three weeks.
Ben has passed his law exams at City and also has his 100 wpm shorthand.
“What we say to young journalists when they ask how we do it, we’re five journalists writing a blog together, we’re a mini collective with more force behind us.”
Alice: “Hacks isn’t a vanity project. It’s not selfish.”
“Ben’s posts always get the most hits, but he doesn’t milk it.”
As a team they appreciate each other’s writing. They support each other and share ideas and contacts.
Ben: “We didn’t think we’d get a job out of this, we did it to keep ourselves busy and learn from it.”
“Hopefully it will help people. You don’t know if it helps but the work Alice has done has probably helped her get work at Wired.co.uk.” Ben said.
“I’ve applied for a job working at the Independent, but they chose someone with little experience.”
“Not doing it to get the job, but because you love it and have fun talking to people.”
One girl wrote about taking cake in to the BBC. Taking cake into work is a good idea.
Ben finds himself writing at 1am.
Alice used to babysit for the chief sports writer at the Telegraph.
Best advice he gave was “you will lose your 20s”.
“You come home from doing your job, you get home, you’re writing, but you love it, it’s not a chore.”
Tom and Ben went to Kingston University to talk about Wannabe Hacks. They held an event where 80 people turned up.
“You get to meet interesting people. Meeting people comes full circle.”
They have received praise from Journalism.co.uk and FleetStreetBlues placed them as the second best journalism blog when it was just five months old.
Everyone’s very busy. Limited time for podcasting through work. Getting together renews their enthusiasm and ideas. It’s hard work.
Alice’s first post was slated by Fleet Street Blues, but “we’re still waiting for our point to hit the wall.”
Met a woman who worked at 5Live, encouragement to continues means they are doing to see how they can continue with it and see if they can develop into a business.
Different approaches to the job works well together. Nick Petrie (the intern) comes up with some of the great ideas.
Have to be practical with the big ideas. Hogwarts for Journalists is a long way off.
On May 20 the team is having its second meet up. There will be cup cakes from Cute as a Cupcake.
Questions time:
Cathy Watson: “How did you get your first 1,000 visitors.”
Ben: “Got in touch with the editor of Media Guardian, and wrote a piece about the student media awards.
“Wrote 700 words, cut to 300, with a little pictures of us and a bit about what we’d done.
“It was perfect for me and Tom (the Chancer) on our first day at City.
“Hope a few came back to us.”
Now they average between 3-500 visitors a day. A busy day is about 1,000.
“Tom working on the Guardian sports desk this week, but preferred work experience at The Forester.”
Deputy sport editor told him he’d read his post. Apparently they were quite surprised.
“Tom stuck up for himself, saying he had seen enough. It had gone”
They have organised themed weeks, production, magazine, local journalism etc.
Alice was surprised her interview with the editor of NYLon didn’t have as many hits as a piece by two students writing about women’s magazines.
Cathy Watson: Do you have a Facebook page?
“Yes.”
Here it is www.facebook.com/wannabehacksfb
They want to encourage younger journalists.
Alice has wanted to be a journalist since she was 16.
“There is a market out there to target 16-year-olds who want to be a journalist”.
Ben says they’re trying to get more people using Facebook using polls.
They also have a Tumblr account.
Rich Hook: How do you choose the hacks?
Ben: ” It was just five mates at university together moving to London.”
At City they already had the site. Some have taken the piss. Others have written pieces they know more about.
“Some are too proud to say they don’t want to become a hack. Others have seen it really helps raise your profile.”
Alice: “We have a really open policy for guest blogs.
“Style blogger the Sartorialist criticised a slim woman for being ‘chunky’.”
Alice sent a call out. They also ask for a pitch.
Rich – Some people seem to be afraid to put their work out there.
Ben “Today I wrote a piece about passing 100 wpm, some people thought it was a bit ‘preachy’.”
Rich – There must have been a time before it blew up.
Ben: “At the start, when someone tweets or comments they don’t agree, then worry.
“It’s not a bad thing. It’s more of a two way thing, it’s not just writing a news story or piece about shorthand for other’s to absorb, but people can say they disagree.”
“Journalism is becoming more about dialogue.”
Alice: “First time you write something controversial and get a reaction it’s great.
Ben congratulated Rich of the Brighton Lite team for getting something out there.
Personal posts are often the most popular.
Paul Watson: “There is no reason why you couldn’t set up as a Hogwarts Academy, other companies around the country do so.”
Alice: “We’re not established enough, but getting a team of tutors on board would be great.”
Paul: “You have the early stages of the brand.”
Rich: “Hacks finishing school.”
Alice: “One day when we’re all working, we want to get other people to take it on.”
Ben: “In a few month’s time our experiences will be irrelevant.”
“We want it to be an organic project to be passed on.”
Laura Oliver talks about Ed Walker, who passed on Blog Preston to other students. He created it to learn at university, got a job with WalesOnLine and now it is an award-winning blog.
There is discussion about advertising, sponsorship etc.
Ben says they have got some advertising from City.
They don’t know about advertising, but are learning as they go.
Have thought about charging for video, or helping people set up WordPress.
Today Ben read about small businesses going to evening classes learning how to use Twitter.
They have plans for an eBook.
“If it’s 50p for a chapter, it shows how it can be done.”
Sarah Marshall: “How have you divided up the tasks?”
Alice said Ben is the nicest person in the team, so he asks people nicely for money.
Ben: “It’s time consuming.”
Ben organised the pub, Tom organised the newsletter.
Whomever comes up with the idea gets to do it.
Sarah Marshall: “Do you sub each other’s stuff?”
They used to but they tidy up each other’s work. It’s not efficient, no post pending, it’s a bit rough and ready.”
Praise for Joseph Stashko as someone to watch, for young journalists.
Ben describes Joseph as a good story teller who introduced him to Storyfy.
Paul Watson then explains his own experience with Storyfy, which he used at last months’ BFONG and also has a long-running Uckfield spring blog.
They’re also looking at Bundlr, where you can highlight things and drag them together on a theme.
They blag and muddle their way through.
“Because we don’t know that much.”
We’re not an authority, we’re just wannabes.
Laura Oliver praises the Wannabes and Joseph Stashko as professional people who take it seriously and are efficient.
Wannabe Hacks – finding ways into media careers #bfong
Wannabe Hacks is a collaborative site written by five graduates trying to get into journalism through different means.
One is a female job seeker. Two are doing postgraduate courses in newspaper journalism but are very different in their approaches. Another is freelancing for a number of magazines. And the fifth is completing several internships at large media companies.
Since they created the site last year they have each built up a great network of contacts.
Now they are coming along to Brighton Future of News Group to share their tips, talk about their experiences and give advice to other wannabe hacks.
Anyone who wants to get a foothold in the media today will get a great deal out of this event.
Please visit the Brighton Future of News Group Meet Up group and sign up if you would like to attend this event.
The March meeting spawned interesting debates with Nick Cloke, Sussex Police’s head of media relations and the force’s multimedia producer and social media specialist Christine Smith.
Paul Watson curated the #bfong tagged tweets using Storify
Brighton open data city and story telling with Greg Hadfield #bfong
Former Fleet Street journalist Greg Hadfield is talking about his idea to make Brighton an open data city and story telling at the February Brighton Future of News Group meeting.
One of the most enjoyable periods of Greg’s professional life was spent at the Wakefield Express and he believes local newspapers are very important to a community. Without them stories are not told and information is not shared.
By opening up data from numerous sources he hopes open data will breathe life into the newspaper industry and find new ways to tell stories.
He presented his ideas at the recent TEDx event in Brighton, and wrote a guest blog about his presentation for Journalism.co.uk
Find out more about Greg’s ideas at the Brighton Future of News Group meet up on Monday, February 7, at The Eagle, 125 Gloucester Road, Brighton, from 7.30pm (upstairs in the function room).
Greg is hosting his own meet up for Open data Brighton and Hove on Tuesday, February 8, at The Quadrant, 12-13 Queens Road, Brighton, from 7.30pm.
Blog list: Josh Halliday at Brighton Future of News Group #bfong
Josh Halliday’s visit to Brighton Future of News Group proved extremely popular.
As well as attracting one of the biggest audiences BFONG has ever seen, Josh’s enthusiasm for newsgathering was infectious.
Blogs written up so far are:
Local journalism – alive, well and working at the nationals by Martin Thomas
How to get a job on a national days after graduating by Paula O’Shea of Journalist Works
From blogger to Guardian reporter: deconstructing Josh Halliday’s x-factor by Chie Elliott
Josh Halliday – Blogging his way to success
The Guardian’s media and technology junior reporter Josh Halliday graduated this year and went straight into a prestigious job on a national. How did he do it? Traditional hard graft but in a multi-media world.
Journalists in the Twittersphere have been aware of @JoshHalliday his ideas, projects and work, for some time.
He developed the SR2 Hyperlocal blog, breaking news stories before the local daily and winning awards for it.
In October Josh was part of a panel of young journalists speaking to City University about how blogging helped them get jobs.
Read the Media Flair blog about the event here
Josh will be talking about his blogs and how he developed as a journalist by starting from scratch. He found his niche and was working in the right way at the right time.
If we’re lucky we might find out what The Guardian media and tech team think is the next big thing.
Sign up for the meeting at The Eagle in Gloucester Road, Brighton, from 7.30pm on Monday, December 6 January 17, through the Meet Up group.